02.28.10 Posted in Stuff by Barry
Incredibly busy month, and March doesn’t see that easing off for me (between work, college & the other), so here’s a quick roundup of some stuff I’ve liked but is too short for a full post.
Irish Blog Awards 2010 nominations announced, keep an eye on best newcomer
Stop counting on discounting, maybe stack em high sell em cheap isn’t going to work…
Using Excel to analysis website traffic increase & decreases
More than 50 million tweets a day sent on Twitter, but more than 60 million status updates per day on Facebook
10 Keys to Effective Non-Profit Organization Websites (works for any website imo)
How to Measure Return on Investment in Social Media (what about the return on ignorance?)
Old Spice, the old fashioned way (via Nick McGiveney)
How addictive is this? Record Tipping
Agency structure vs Client structure (Might me understand a little more about agencies and stop disliking them so much)
Ben Terrett behind the scenes on The Observer relaunch
If you’re on LinkedIn, here’s some of the books I’m reading/about to read
I’ll try and make this a bit more structed next month
02.24.10 Posted in Advertising by Barry
Some weird ads that caught my eye recently, first up Friskies with what can only be described as cat acid…
I prefer this from Pedigree though…

Next up Burger Kings King Tasty ad.
Anyone else seen some good ads recently?
02.19.10 Posted in Advertising by Barry

Starbust down under are donating the colour from their packaging to the Camp Quality charity, which helps Australian families affected by cancer.
We love everything that Camp Quality stands for so we wanted to do more than just donate $100,000. That’s why we’ve also decided to give up our iconic yellow for a limited time to help raise awareness for the great work Camp Quality do in bringing colour to the lives of young people effected by cancer.
They’ve even got some of the Camp Quality teenagers to star in the TV ad below, Good on ya Open Fruits Starburst
02.19.10 Posted in Advertising by Barry
Loving this creative by Canadian agency Noldin BBDO for SanDsk Micro 16GB USB Flash drives. Clever use of color as well as the concept behind what’s on the left being too big for what’s on the right.




02.18.10 Posted in Advertising by Barry
One of my favourite ads at the moment for the Jameson Dublin International Film Festival which kicks off today.
Crawley Nea are behind it and it’s great to see quality Irish talent making great ads, shining through the mediocrity of Meteor and Irish Scrappage(Renault)