New Google Sktool — Search-based keyword tool for AdWords


02.09.09 Posted in Google Adwords by Barry

Google have released their search based key­word tool — Sktool in beta for a few months now.

The tool is only avail­able to UK and US cus­tomers (deter­mined by your billing address) and requires you to have your AdWords account linked to your Google account.

Google Adwords Search-based Keyword Tool

Google Adwords Search-based Key­word Tool

I’ve been play­ing around with a cou­ple of UK AdWords account, and it is a use­ful tool to organ­ise new key­words. It pulls data from your web­site, and offers key­words sug­ges­tions along with sug­gested bids.

Other nice fea­tures is the fil­ter­ing and insights, allow­ing you to drill down and get more spe­cific data.

Google Sktool Insignts

Google Sktool Insignts

Export to csv, is really help­ful — espe­cially for those who use Google AdWords Edi­tor.

Although not fully rolled out, search results can be tai­lored to Ire­land. I’ve done some sam­ple searches and have found the data to be fairly accu­rate so far.

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