Friday 5: Absolut, Wrestlers, Takeovers, BenDunne, Digital Media History


10.16.09 Posted in Marketing by Barry

5 great sto­ries that floated my boat over the last 7 days.

1. Best Abso­lut ads

Via Luke­Ab­bott, 23 of the best Abso­lut vodka ads.

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2. Cre­ate a Wrestler

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Good ad on the cus­tomi­sa­tion and create-a-wrestler fea­ture in the new WWE Smack­Down vs. Raw 2010 com­puter game.

3. Braquo takeover MSN

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French TV series using a cool takeover ad on MSN, very cool.

4. Ben​Dunne​.com launch­ing soon…

So the air­waves are full of ads about the site launch­ing, in what seems a com­pletely wasted oppor­tun­tiyy in mar­ket­ing. The ini­tial web­site was a poor page place­holder, where an email col­lec­tor could have been used. And recently we’ve seen test ver­sions of the site *live* with dif­fer­ing prices. This isn’t hugely sur­pris­ing as Ben’s recent web ven­trure ten­derme is a ter­ri­ble busi­ness model and looks to have sunk already.

So this Mon­day 19th will see the web­site launch, expect blog­gers and web pro­fes­sion­als to give it a thor­ough run through.

5. A Brief His­tory of Dig­i­tal Media

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Via Three­Minds blog, a great recap on where dig­i­tal media is and a nod to the future.

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  • Hi Barry,

    glad you enjoyed the Absolut post!

    Luke
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