So how do you know if you know how many users are accessing your website with an iphone?, Luckily most analytic packages will let you drill down and see the operating system and browser type.

From Google Analytics, its Visitors > Browser Capabilities > Browsers and OS.

A very small percentage are accessing using the Safari/iPhone combo, but Wii, PS3 & ipod touch visitors make up roughly 10%, so enough to warrant some configuration.

Accessing my site with an iphone looks like this, which doesn’t render too well as the width is too much and doesn’t zoom correctly.

Adding the WPtouch plugin, sets a mobile friendly theme for iPhone, iPod touch, Android, or BlackBerry Storm, with support for the following user-agents: android, aspen, blackberry9500, blackberry9530, cupcake, dream, incognito, iphone, ipod, opera mini, webmate, webos.

Once installed it looks like this to mobile visitors.

Very easy to install and configure, but makes a massive difference – definitely one of the must have additions for wordpress users.

(I’ve used a mac app called Iphoney to test)

Take the popular WordPress Automatic Upgrade plugin for example, now there’s a download link that’s rewarding. It’s 5 screens down and tightly nestled alongside outlined boxes and buttons.

Your expectation coming to a site/page which primarily serves one purpose is that it will be easy to find, not so in this case, I wonder how many lost downloads and page bounces have been caused by that? Luckily the plugin is actually damn good!

One of my other favourites is SUPER©, which is an all singing-all dancing encoder/decoder application, finding the download link is an exercise in itself, despite having downloaded it before on a few occasions, I still get caught by the labyrinth of links.

Now there’s an intriguing remonstrance, Only 4 prerequestices , Enable Javacript, Clear your Cache, & Don’t use any proxy jiggery pokery. Sounds like a challenge, but it doesn’t end there, the actual download is hidden another 2 pages deep. Handy that.

But there are also sites which make it too easy, like PuTTYtray, How can you respect a download that gives you two easy methods of download it, both on the landing page!

In simple terms, if you want someone to download something, make it easy, use clear defined actionable items, even though what you’re offering may be free, you still have to sell it.